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I have long been perplexed by the arcane language of SEO. SEO experts seem to talk in acronyms alone! What’s all this CPC, ECPM, CTR, and CPM all about?
Luckily, it’s not that hard to know all these and more once you know of a few good places to go to whenever you bump into some new SEO mumbo-jumbo.
Below are some good SEO glossaries and dictionaries that will help you understand the secrets behind the tricky acronyms and dodgy SEO language!

Permalinks are important. Permalinks in WordPress are the URLs that you see in your browser’s address bar.
Permalinks are one of the few prominent elements that appear in search engine results, therefore it is really important to give them the best structure.